Now that iPads have been around for nearly eight years, they’ve gone from being novel to being unremarkable. We’ve all seen iPads used for check-in—they’re better than manual paper-heavy check-in, for sure, but it’s been done. iPads as point-of-sale (POS) systems? Again, they’re faster than taking orders by hand, but still unremarkable. And for surveys and lead capturing? Unless there’s a prize at the end of that survey, the draw of simply “using an iPad” is no longer enough to get attendees involved.
The ubiquity of iPads today puts the burden of novelty on event organizers and sponsors. It’s not easy to come up with new, unique ways to turn a trite device into an attention-capturing exhibit, but it can be done.
Here are a few ideas, for events small to large, that will get your creative juices flowing:
Put slide decks in attendees’ hands. If your event is on the smaller side, consider loaning or even giving an iPad to each attendee. Then, instead of staring at a static screen, attendees can focus on the speaker and advance the slides at their own pace.
Decorate with “digital décor.” Place iPads on tables or hang them around a conference room to share slideshows, photographs, and other media in an intimate way.
Snap pics (and share them!) with a pop-up photo booth. Turn your iPad into a camera and boost your event’s social media presence by taking photos of attendees and then enabling them to share the pictures instantly on Instagram, Twitter, or Facebook.
Build a virtual Jeopardy wall. With 36 iPads and a magnetic wall, you can build a game that will grab and hold the attention of attendees while educating them on topics of your choosing. Just like on TV, the game is engaging for participants and spectators alike!